What are Minification and Concatenation?
Minification is a function of website optimisation. But it isn’t always easy to explain what it is, and some people don’t think very well of it. Why is that? Even though it is actually a very simple process, it can break things, leading to frustration and lost time....
Should you build your own website?
Should I go it alone, or do I need a guide? You must have seen the ads offering the ease and cheap price of building your own website with providers like Wix, Squarespace and Weebly, but when is it good to have a go at building your own site and when should you hire a...
WordPress Caching Explained in English
Many WordPress users are told they need a ‘caching plugin’ and may even have one installed without an understanding of what is going on. It can be difficult to understand even for programmers, so it can be more frustrating when things break as a result of this. This...
SEO: Truth or Fiction
It can often be difficult to get a hold on what SEO is and what it isn’t, what it does and what it doesn’t. Hopefully this post will clear up a lot of the confusion surrounding SEO! Truth: SEO has both a good and a bad reputation. SEO for 2015 needs to be honest,...
The importance of a logo
A logo is an incredibly important aspect of your branding - it is a symbol designed to represent your business to the general public and potential customers. Each large organisation across the globe portrays a logo, from Starbucks and their green and white lady to...
5 Essential WordPress Security Tips (And How to Implement Them)
No software can be completely secure and WordPress is no exception. Handling almost a quarter of all websites worldwide, the platform is an obvious target for hackers. Although we hear about many of the major attacks there are thousands being stopped every year by the...
Why do you need a professional looking website?
Did you know that approximately 65% of your target audience are visual learners? According to a study carried out by Webdam, a large majority of individuals favour seeing images over text and are therefore more likely to consume what you are trying to advertise. In...
Why is branding important?
Branding is used in all businesses, no matter the size or type, and it has been used for millennia as there is evidence that brands were used in ancient Egypt. Branding is intended to identify goods and services and deliver the message that your business or product...
Standard paper sizes
Although today most of us send all of our writing digitally through E-Mail, written on a word processor, paper is still an extremely important part of the world. Storing off-machine back-ups is one of the most important reasons that paper is still used, for example....